…//… Back in 1995, the journalistic “tribe” (as they liked to call themselves) was constituted by state owned agencies, private news agencies, and also a lot of freelancers. Two things they had in common: most of them lived in Hotel Holiday Inn and they all wanted to get a good media story, with action images and (preferably) drama. Those two conditions were imposed by the consumers back home, who wanted to be simultaneously informed and entertained about that conflict. The news content could be written at a desk in New York, Paris or Rome, but the images had to come from Bosnia. The TV imagery ruled and the most impressive pictures made the Pulitzer Prizes; not the informative contents.
– “If it bleeds, it leads.” – Was the mantra for the competition among “the tribe”, with very few exceptions ….// …

